VISION
MEET YANA يانا
My focus is driving digital transformation and innovative technologies in
Travel Destinations, Luxury Resorts, Eco-Tourism, Wellness, Attractions & Entertainment, and Real Estate across the UAE and Saudi Arabia.
Iana Ernafasov Yana Ernafasov Yana Ern
Currently leading a mega-project for a multi-resort booking ecosystem for Red Sea Global, an ultra-luxury travel destination in Saudi Arabia and a key initiative under the Kingdom of Saudi Arabia's Vision 2030.
My work focuses on leading seamless, end-to-end digital project launches and empowering companies with innovative solutions across all digital touch-points. I leverage the latest technologies, AI solutions and MarTech.
I'm a tech trend explorer, eco-traveler, and networking queen!
Let's connect, collaborate, and make some digital magic!
PROFESSIONAL
JOURNEY
12+ years international experience
UAE / KSA / USA
MENA
PROJECTS
Formula 1, Abu Dhabi
Burj Al Arab, Jumeirah Dubai Holding
SAUDI ARABIA PROJECTS
VISION 2030 Saudi Arabia
Red Sea Global
ALUla The Royal Commission
MOBILE
APPS
Concierge App / Events Way-finding / Booking Ticketing / Payment
CONFERENCE JOURNEY
As a dedicated advocate for professional development and leadership, Yana actively participates in some of the world's largest conferences to share her expertise and forge valuable connections with industry leaders.
ENTREPRENEURS & TECH
Supporting Women's Leadership in the the Middle East Conferences
PROJECT LAUNCH EVENTS
Collaboration with META and Burj Al Arab, Jumeirah Dubai Holding
SPEAKER / CONFERENCES
Passion for learning industry trends and technologies
PROJECTS LAUNCHES
Yana began her career in Seattle, USA, at Microsoft in 2009, gaining experience in online advertising and digital marketing at one of the world's largest pioneering companies. In 2018, Yana moved to the MENA region to lead Yas Marina Circuit digital transformation for the Formula 1 Abu Dhabi Grand Prix.
Her leadership and guidance have led to remarkable growth and success for her company. Her ability to develop effective marketing strategies and lead digital transformation initiatives has helped her clients achieve their goals and set new standards in their respective industries.
